Immersion in the athletes' lives

In the age of digital media, athletes are taking their fans on an extraordinary journey by sharing their experiences, challenges and triumphs via their online platforms.

While the vast majority of athletes are active on Facebook, Instagram and Twitter in particular, some have launched their own YouTube channel. With longer, more intimate and personal episodes, Vlogs have become a captivating way for athletes to give an intimate insight into their lives.

So who are these athletes who allow us to immerse ourselves in their training, their routines, their aspirations and, above all, allow us to experience certain emotions with them?

The US superstar Mikaela Shiffrin 
With her "Moving right along" series launched on November 16, 2023, Mikaela Shiffrin has delighted her fans. And she didn't stop with this series, and wanted to continue the saga with an off-season series, “Beyond The Slopes” to continue the story of a well-rounded life of snow and more!

"La roche" by Marc Rochat 
Although the trailer has just been released and is arousing a great deal of curiosity, we'll have to wait a little longer before we can see the film, which will be premiered at the Lausanne cinema at the end of September 2023. The film will be made public afterwards.

Here is the launching text :
“His career was not meant to be a walk in the park. Quite the opposite. Yet Marc Rochat forged a willingness to take down any demons in his way to compete amongst the best athletes in the World of Slalom Skiing. Marc gives us a taste of what it means to fight at the highest level in Ski sport and most importantly, to never give up”

Winner of the crystal globe in slalom, Lucas Braathen
The Norwegian skier also has his own YouTube channel where he publishes a number of Vlogs. The latest of these was made a month ago in Italy.

During his summer training, the Norwegian skier again took the time to share and encourage the younger generation of skiers. 
Surrounded by 60 participants from all over the world, the indoor ski camp and all the external activities were once again a great success.

Andorra's golden nugget 
Regularly ranking among the world's best giant slalom skiers, Andorran skier Joan Verdù has shared several episodes over the last season and this summer. He has just published his latest video showing us his utlime cycling challenge, the Mamba Challenge. Starting at night, Joan cycled 271 km, climbed 8,212 vertical metres in a time of 15 hours and 23 minutes.

Behind the scene in Austria 
Would you like to find out more about what happens on the ski slopes, in the ski room, or between the girls in the team? These podcasts by Nicole Schmidhofer and Cornelia Hütter will reveal all the secrets.

A total of 30 episodes to date will allow you to immerse yourself in the life of a sportswoman.

Through the power of the episodes, the athletes bridge the gap between their public personalities and their personal lives, giving fans an authentic, multi-faceted view of their journey. These episodes offer a unique perspective on the dedication, perseverance and humanity that define their careers. From training and challenges to triumphs and contributions, the episodes invite us to join them on a remarkable journey filled with passion, purpose and inspiration.