FIS launches 100-Year Anniversary Campaign
Jan 01, 2024·Inside FISToday, FIS launched a campaign to mark its 100-year anniversary, celebrating all those who have contributed to the success of the federation and to the snow sports community.
A hundred years ago, a small group of delegates gathered for the inaugural meeting of FIS, taking the first step on a remarkable journey. In the century since, huge strides have been made, building a federation that represents 13 disciplines, embraces 140 member associations, champions thousands of athletes and their support teams, and holds over 7,000 events a year. It has been a journey characterised by excitement, emotion, ambition and – above all – a shared love of snow sports.
FIS will mark its centenary in several ways. The FIS100 logo will be used extensively, along with the campaign slogan: “For the love of snow sports since 1924”. Celebrations and events will be held – both online and offline – allowing fans, athletes, staff and supporters to share their memories about moments that have shaped snow sports. The hashtag #FIS100 will provide an opportunity to everyone to contribute via social media. The microsite 100.fis-ski.com will collect contributions and add memories and stories throughout the season.
FIS will also take the opportunity to look forward.
Above all, FIS100 will celebrate the spirit of togetherness that has taken its sports to the next level. Building FIS into a continent-spanning, inclusive operation was not the work of a few people but of countless members of the ski and snowboard family including federations, local organisers, media, sponsors, partners and ski and snowboard clubs all around the world. This year will highlight their passion, their commitment, and their contribution to the extraordinary 100-year journey of FIS.