IOC launches #StrongerTogether Campaign to celebrate Olympic Day
Jun 23, 2021·Ski Cross
The International Olympic Commitee (IOC) launched “Stronger Together”, a global Olympic campaign that celebrates athletes by showcasing their journey to the Olympic Games Tokyo 2020, and how they kept moving even when the world around them stopped. The story celebrates their strength, resilience and determination to bring hope, unity and inspiration to people around the world.
Timed to celebrate the Olympic Day today, the story “Stronger Together” features world-renowned athletes and Olympic heroes. It focuses on a people-centric message of Stronger Together, emphasising the IOC’s message of solidarity and the belief that the world moves forward only when it moves together, and the irresistible power of the Olympic Games to unite people, communities and societies across the globe.
The #StrongerTogether campaign has been designed to unite people around the world while building excitement for the upcoming Olympic Games Tokyo 2020.
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