Lactalis Group Official Sponsor of FIS Telemark World Cup in Pralognan-la-Vanoise
Jan 16, 2020·Telemark
The Lactalis Group will be the official partner of the FIS Telemark World Cup stage in Pralognan-la-Vanoise (FRA) and will also be present for the events in Samoens (FRA). The family group, strongly anchored in rural and mountainous regions around the world, will support a sport discipline whose values and challenges are close to its own.
Telemark combines fine a balance between tradition and modern skiing techniques. The Lactalis Group which, driven by a long-term vision, has been able to perpetuate and enhance its know-how thanks to its capacity for innovation and the expertise and commitment of its employees.
The competitions of the Lactalis FIS Telemark World Cup include a classic sprint (a slalom, a jump with a length to cross and a reception in the telemark position, a 360 ° banked turn then a skating section) as well as a parallel sprint eliminatory event in which two athletes compete against each other.
Through this sponsorship, the Lactalis Group and its brands who are familiar to the general public, will contribute to the influence of Telemark, a complete sport of excellence which counts more and more enthusiasts each year.
